Discover tips and tricks to help nurture your skin through the years

Our skin is with us all our life and goes with us everywhere — and as we mature, it does too. While genetics play a role in how each person’s skin will age, there’s still a lot you can do to keep your skin healthy and looking younger, longer. Here’s a guide to some of the changes that happen as we age — and some tips for taking the best care of your skin no matter what decade you’re in.

IN YOUR 20s:

If you haven’t begun moisturizing yet, the 20s are a great time to start. Apply a product formulated for your skin type (oily, dry, sensitive, acne-prone, etc.) to damp skin as soon as you get out of the shower or bath — this helps lock in moisture. Drink alcohol moderately if at all — it dehydrates and damages the skin over time.

IN YOUR 30s:

Fine lines and wrinkles often start appearing now. This is also when consequences of too much youthful sun exposure can show up, including uneven skin tone and dark patches of hyperpigmentation. Exfoliation with skin-care products or procedures like microdermabrasion or chemical peels can help. This is also a good time to introduce products with antioxidants and retinols as well as vitamin C.

IN YOUR 40s:

Wrinkles may start to become especially noticeable around the eyes. If over-the-counter retinols aren’t doing the job, this may be the time to visit a dermatologist for a prescription retinoid formula. Pre-menopause often brings another hormone surge, and along with it a surprise case of acne. Look for anti-acne products formulated for older skin, as those targeted toward teenagers can be too harsh. Blue light treatments may also be helpful.

IN YOUR 50s:

As skin ages, it loses collagen and becomes thinner and drier, has less resilience and is often more sensitive. Collagen-boosting creams and serums with growth factors — proteins that assist with skin repair and regeneration — can help. Age spots — flat, brown spots caused by previous sun damage — may begin to make their appearance, especially on the hands. Look for over-the-counter pigment-lightening creams or talk to your dermatologist about in-office treatment options.


Many people this age experience dry skin and scaly or itchy patches. This happens for various reasons, including the loss of sweat and oil glands, not drinking enough liquids, years of sun damage or as a result of health problems like diabetes or kidney disease. Choose moisturizing cleansers and lotions and wash skin more gently.

 Tips for every age

  • Don’t smoke
  • Check skin regularly for signs of potential skin cancer
  • Take warm rather than hot showers and baths; they are less drying.
  • Stay well-hydrated
  • Eat a healthy diet high in fruits and vegetables but low in sugar and other refined carbohydrates
  • Consider including a daily multivitamin and fish oil supplements.

Get enough sleep, which helps prevent wrinkles and puffy eyes and promotes a bright, youthful glow at any age.